123RF's Sphere Bets Marketing Teams Need One System, Not Ten
- Christina
- Apr 10
- 2 min read
Updated: Apr 13
As marketing becomes more complex, teams are expected to move faster, create more content, and deliver across multiple channels. Yet most workflows remain fragmented across different tools.
With Sphere, we are changing that.
Sphere is built as a unified system where AI meets design, marketing, and strategy, allowing teams to plan, create, publish, and measure in one place.
1. Built Around Your Brand and Audience
Sphere ensures everything starts with consistency and relevance.
Key capabilities:
• Brand Identity and Tone
Ensures every asset reflects your brand voice and visual identity.
• Audience Intelligence
Understands segments, personas, and behaviours to create content that resonates.
• Data Privacy Guaranteed
Enterprise grade encryption keeps your data secure and fully owned by you.
• Industry Best Practices
Applies proven creative standards tailored to each platform.
2. From Creation to Distribution in One Workflow
Sphere connects the entire marketing process into a single system.
What you can do:
Plan campaigns and collaborate with your team
Generate creatives using AI
Publish across multiple platforms
Track and analyse performance
Core features:
• Multi Platform Publishing
Publish seamlessly across Meta, TikTok, Instagram, LinkedIn, Pinterest and more.
• AI Creative Engine
Generate high quality visuals, copy, and campaigns without design skills.
• Streamlined Workflows
Move from brief to publish in minutes, not days.
• Scale Without Limits
Produce from 10 to 10,000 assets per month without increasing headcount.
3. Built for Global and Scalable Marketing
Sphere is designed for teams operating across regions and markets.
Key capabilities:
• Multi Language Adaptation
Create content in up to 78 languages, tailored for local markets.
• Automated Resizing and Adaptation
Instantly convert one design into multiple formats for different platforms.
• Organic Social Reporting
Track performance and optimise campaigns with real time insights.
4. Powered by Content at Scale
Sphere removes content bottlenecks by integrating directly with 123RF’s asset library.
What this means:
• Access to 200M+ licensed assets
• No need to source content externally
• Faster turnaround from idea to execution
5. A New Way to Run Marketing
Sphere is not just another tool. It is a shift away from fragmented systems to a more connected way of working.
Instead of managing multiple platforms, teams can now:
Work from one unified system
Eliminate manual handoffs
Maintain consistency across campaigns
Scale faster with less complexity
Get Started
For teams looking to adopt modern marketing workflows and scale faster, we invite you to send your enquiry through our form and explore how Sphere can transform the way you work.
Get started with Sphere today and discover a smarter, faster, and more connected way to plan, create, execute, and scale your marketing from one powerful, unified system built for modern teams.
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